You do not think that the sneaker industry is so big.

A good pair of basketball sneakers can cost anywhere between $100 and $250.

The sale of basketball sneakers in the United States generated $2.08 billion dollars in 2004, according to the 2005 SGMA International’s Recreation Market report. SGMA International is a trade association that consists of manufacturers and retailers in the sports products industry.

Jordan and Nike revolutionized sneakers in 1985 with the debut of the first Air Jordans. That helped elevate sneakers to fashion statements.

Nike has since released 20 different types of Air Jordans. Retro is in today and that means players want sneakers that were popular in the late 1990s. But they are not easy to get.

Stores and Web sites never seem to have enough supply to meet demand. Press Of Atlantic City.